IOTM Blog
Posted: Jun 1, 2020
Category: Marketing
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**Guest post by David Figueroa of Avoid Cliche, a musical artist branding company.
"When you've got your music ready, you want to send it out into the world for everyone to listen to it, but the worst thing you could do is to send it out in shoddy clothing. It's important that you get your branding right. You only get one shot. Here are some common mistakes that I see over and over again. And how to avoid them."
View Full ArticlePosted: Feb 25, 2019
Category: Marketing
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**Guest post written by Nicholas Rubright, founder and editor at Dozmia, and lead guitarist for the band Days Gone By.
"with email marketing, you have direct contact to some of your most passionate fans...While [touring] can be a great way to gain exposure to a new audience, if you want to develop good relationships with the venues you're performing in, it’s also important that you get your existing fans to come out to the show...With these things in mind, how do you leverage your email list to get people to come to your show?"