IOTM Blog
Posted: Oct 18, 2023
Category: The Musician Business
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**Guest post written by David Andrew Wiebe for Bandzoogle.com.
"One of the reasons musicians end up choosing to become artists and joining bands in the first place is because they love live performance and simply can’t get enough of the adrenaline and dopamine cocktail. That is, of course, until they’ve been rejected by 10 venues in a row and grow tired of trying to grind it out. It’s usually at this point that the bassist chimes in with – “I know! We should find a booking agent!” But is now the right time for a booking agent? And, if it is, how do you get one?"
View Full ArticlePosted: May 9, 2023
Category: Online Presence
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**Guest post written by Melanie Kealey of Bandzoogle.
"As a musician, you need tools for promotion. An EPK is your online resume and musical business card, making it easy for industry professionals to discover who you are. Included in an EPK are assets to help industry easily understand and promote a band’s music. You’ve likely heard that every artist should have an EPK - let’s look at the reasons you might need one."
View Full ArticlePosted: Oct 4, 2022
Category: Live Performance
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**Guest post written by Matt Santry, founder of www.WellPaidMusician.com.
"The app is called Thumbtack. I think it's overlooked by musicians because it's an app for every imaginable freelancer from dog walkers, plumbers, website designers, and yes, performing musicians. So what sets this app apart from Fiverr and other freelancing marketplaces?...how does it work?...what's their business model?"
Posted: Apr 4, 2022
Category: Tips & Tricks
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**Guest post by Fang from Lords of the Trident, the most METAL band on earth!
"Well, the secret's out..."
View Full ArticlePosted: Aug 9, 2021
Category: Show Booking
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**Guest post from Vinnie Hines, Co-Owner of Artist Collective.
"Kyle Weber of Indie On The Move is one of the most seasoned booking experts in the country!...We've truly recommended this super affordable platform to countless artists and use it ourselves regularly...In this episode, you'll get a clear vision of the booking landscape in 2021 and beyond with some great tactics to be seen!"
Posted: Jan 11, 2021
Category: The Musician Business
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**Guest post written by Jordan Gates, of Megaphone Agency.
"Even through all the challenges this year has brought, the industry hung on through remarkable resilience. Live streaming, drive-in shows, fundraisers, even lobbying the government – there’s nothing we won’t do to keep the culture alive and the music playing. Music isn’t going anywhere. It’s only a matter of time before we can get back to that unparalleled feeling of experiencing it live and in person again."
Posted: Nov 30, 2020
Category: The Musician Business
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**Guest post by Randy Chertkow and Jason Feehan of MakingMoneyWithMusic.com. Originally featured in the Disc Makers Blog. Reprinted with permission.
"...there’s a lot to managing a music career if you intend to make money with your music. Fortunately, do-it-yourself doesn’t mean do-it-alone. Plugging in and outsourcing to music services that handle different aspects of the industry is one way to get the help or expertise you may be lacking. In this post, we’ll tackle roles and services associated with live music events."
View Full ArticlePosted: Nov 16, 2020
Category: The Musician Business
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**Guest post by Jeff Lysyczyn, music industry veteran, educator, and creator of Music Business After Dark.
"Episode 6 of Music Business After Dark, a series of informative vlogs by music industry veteran and educator Jeff Lysyczyn."
View Full ArticlePosted: Feb 24, 2020
Category: Show Booking
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**Guest post written by Rachael Rubright of Dozmia.
"...a booking agent has a lot of artists vying for their attention or pulling their interest away from you. So, what can you do to put yourself on that booking agent’s radar? This article will outline some tips to help you get noticed."
View Full ArticlePosted: Jan 13, 2020
Category: Touring
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**Guest post written by Vinnie Hines, Co-Owner of Artist Collective AKA @ac_vinnie.
"As a music consultant for Artist Collective, I constantly hear the complaints and excuses of artists all around the country about the industry and the idea of ‘touring’...so to start chipping away at the brainwash, let’s knock down these 5 HUGE LIES ABOUT TOURING IN 2020..."
View Full ArticlePosted: Dec 23, 2019
Category: The Musician Business
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**Guest post written by Scott Ronald, musician, songwriter, and creator of GuitarGearHeadz.com.
"Before signing a deal, artists need to be able to weigh up what the label can do for their career versus the rights, control and income they are signing away. These are four important questions you need to ask yourself when evaluating a label offer, in order to ensure that you make the best decision for your career..."
View Full ArticlePosted: Dec 2, 2019
Category: The Musician Business
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**Guest post by Wade Sutton of Rocket to the Stars Artist Services.
"I just received an e-mail from an agent/producer in LA pitching a pop artist he is working with and the bio is literally one of the biggest travesties in the history of modern writing. And, yes, I e-mailed him telling him so."
View Full ArticlePosted: Oct 14, 2019
Category: The Musician Business
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**Guest post by Jeff Lysyczyn, music industry veteran, educator, and creator of Music Business After Dark.
"Episode 2 of Music Business After Dark, a series of informative vlogs by music industry veteran and educator Jeff Lysyczyn."
View Full ArticlePosted: Sep 9, 2019
Category: The Lefsetz Letter
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**Guest post by Bob Lefsetz of The Lefsetz Letter.
"Don't wait for help, do it yourself. Just like you can record and distribute yourself, you can promote too. If you're waiting for a manager to start, don't...Decide who you want to be. A hobbyist, a touring musician or a superstar. This affects your path..."
View Full ArticlePosted: Sep 3, 2019
Category: The Musician Business
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**Guest post written by Jake Shane, an American singer-songwriter and guitarist who resides in Spain. He makes his living as an independent artist by touring around Europe. His fourth album will be released in October, 2019.
"A recent article by Larry Fitzmaurice titled “17 Indie Artists on Their Oddest Odd Jobs That Pay the Bills When Music Doesn’t” is by turns comforting and deflating to the indie musician...Contrastingly to me, none of those artists makes their living exclusively from music, and many of them actually lose money touring. So, what does this mean for musicians in general, and me specifically? Well, a variety of things, but I’ll limit myself to three important factors..."
View Full ArticlePosted: Jul 1, 2019
Category: Online Presence
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**Guest post written by Dave Cool of Bandzoogle.com.
"An electronic press kit (EPK) is essential for making a strong first impression on promoters, bookers, media, and other music industry professionals...You can use your EPK to help you get more press, more gigs, and come across as a serious artist."
View Full ArticlePosted: Nov 19, 2018
Category: Show Booking
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**Guest post written by Jordan Gates, of Megaphone Agency.
"Booking shows can be difficult, especially if you don’t have an experienced booking agent working with you...Most artists start out booking their own shows early on in their career...Knowing how to properly represent yourself to venues and get booked is an essential skill for independent artists. There is no definitive playbook for getting gigs, but here are some things that can help get your foot in the door."
Posted: Mar 5, 2018
Category: Show Booking
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**Guest post written by Jordan Gates, of Megaphone Agency.
"In the early days, a lot of bands book their own shows until it becomes necessary to seek out an agent or when an agent finds them. For serious artists, hiring a booking agent can be a big step in launching their music career to the next level. If you are wondering when you should get a booking agent, here are some things to consider..."
Posted: Feb 13, 2017
Category: The Musician Business
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**Guest post by Vinnie Hines of Artist Collective.
"There’s a place where that musical dream can still become a reality. The beautiful part of it is that it’s a rapidly growing industry based completely around good times, scenic views and constant entertainment. It’s the cruise ship entertainment industry, and this is how you “get in"..." View Full Article
Posted: Dec 12, 2016
Category: Show Booking
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**Guest post written by Louise Dodgson, Editor at The Unsigned Guide.
"Working with a booking agent is a topic we’re often asked about by artists and bands who wonder whether they should still undertake all gig bookings themselves or acquire the services of an agent who can bag those lusted-after festival slots and tour supports. Do I need an agent? At what stage should we approach one? Will a booking agency even work with an unsigned or emerging band? If you’ve ever wondered about any of the above, this blog is for you!" View Full Article
Posted: Apr 7, 2014
Category: Show Booking
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**Guest post by Chris "Seth" Jackson, a bass guitarist and composer and founder of HowToRunABand.com.
OH no! I can't get a show! I keep sending out booking emails that never get replied to. What do I do?...
View Full ArticlePosted: Mar 3, 2014
Category: Show Booking
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**Guest post written by Joy Ike, creator of Grassrootsy.com and Independent Musician, as featured on Grassrootsy.com.
THE QUESTION: I have a question that I hope someone here can help me with. After you’ve sent an email and you don’t hear back for a week or two, is it ok to resend the same email in the case that it got lost in the shuffle? I don’t want to come off as being pushy, but I want to make sure that they actually received the email.
THE ANSWER: Art, this is a really great question that I think a lot of people struggle with. It’s hard to know how to follow up on a email when you don’t know if it was ever read, if it reached the correct person, or if the receiver purposely didn’t get back to you. So we’ve got a few suggestions on what you can do...
View Full ArticlePosted: Aug 14, 2013
Category: Renman Music & Business
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Marc Geiger has a music industry resume to be admired. Among many other things, he started as a successful concert promoter, co-founded Lollapalooza, and is currently the head of Worldwide Music at William Morris Endeavor. In this clip, Marc and the Renman talk about the following age old questions:
-Do booking and talent agents actually read all those emails and listen to all those demos that you send them?
-Do you have a better shot of getting more exposure when based in a major market like LA or NYC?
View Full ArticlePosted: Mar 4, 2013
Category: Renman Music & Business
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Everyone wants to know how to get in front of the eyes and ears of A&R, managers, agents, etc. Each of those individuals are foundational members of the team around the band, but getting any or all to join your team is always the big challenge for any artist. But, before you convince them to join your team, you got to get them in the room with you first! This is exactly what one of our RMB callers asked about: how to best draw the attention of booking agents at festivals like SXSW, or even just locally in the artist’s hometown. There is no one answer to that question, but Kyle offers his advice on how to best get in front of a booking agent!
View Full Article