IOTM Blog
Posted: Aug 31, 2020
Category: Merch
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**Guest post written by Conor Farrell of Solid Merch, a comprehensive source for independent artists and record labels to stock their merch tables and web stores, and engage with their fans and communities.
"One of the factors contributing to vinyl’s renewal has been creators’ focus on unique releases that become collectible works of art on their own, distinct from the creativity contained in the grooves. While black vinyl has been the standard option for much of vinyl history, most pressing plants have expanded in recent years to include more color choices, and some even have the ability to combine multiple colors into eye-popping designs."
View Full ArticlePosted: Jun 1, 2020
Category: Marketing
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**Guest post by David Figueroa of Avoid Cliche, a musical artist branding company.
"When you've got your music ready, you want to send it out into the world for everyone to listen to it, but the worst thing you could do is to send it out in shoddy clothing. It's important that you get your branding right. You only get one shot. Here are some common mistakes that I see over and over again. And how to avoid them."
View Full ArticlePosted: Apr 30, 2018
Category: Online Presence
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**Guest post written by Melanie of Bandzoogle.com.
"It’s no secret that in order to appear professional, your own website with your own .com address is essential. So what ingredients make for a great musician website exactly? You’ve got the music of course, some images, videos, and show dates. Pulling together content is an easy first step. The part where many musicians get stalled is with the website’s design..."