Posted: Aug 24, 2020

Category: Fundraising

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**Guest post by Nicole Hoglund, Managing Director of Bandtwango, the premier crowdfunding platform for country music artists.

 

"There are always elements that can lead to an artist having a successful campaign. From choosing the right incentives for their audience, shooting for a realistic monetary goal, and to having an engaged fanbase all help, however there is one element that we know is the most important one for artists to succeed, pre-promotion of their campaign."

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Posted: Nov 18, 2019

Category: Fundraising

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**Guest post written by Tom Jordan, originally featured on The Legit Musician blog.

 

"Unfortunately, many bands often shy away from sites like gofundme and Kickstarter, because of the way they’ve been misused by others. Many artists fear that they’ll look like beggars or scam artists, taking advantage of people. How does one ask people for money without sounding like a huge dick?"

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Posted: Dec 7, 2015

Category: Marketing

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**Guest Post written by Alan VanToai, Co-Founder of www.CrewFire.com (turn your existing fans into your Facebook and Twitter ambassadors).

 

When you think visionary brands, who comes to mind? Probably Apple, Red Bull, or Nike… right? Well, how about we add one more to the mix: The Grateful Dead...Long before social media or digital marketing ever came into play, they employed viral marketing, social networking, and word-of-mouth marketing...50 years later, the game has changed – but the principles are the same. And word-of-mouth remains one of the most powerful marketing strategies out there.

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