IOTM Blog
Posted: Oct 23, 2024
Category: Licensing
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**Guest post originally featured in the Symphonic Distribution Blog.
"You may think landing a sync placement in a show is just a matter of sending your music to a music supervisor, getting picked, and getting paid. If only it were that easy! In reality, the life cycle of a sync license can be a very lengthy and complex process. In this post, Symphonic’s own Head of Sync, Jon Mizrachi, breaks it down and gives you a behind the scenes look to help you get a better idea of how it all works. Here’s the rundown..."
View Full ArticlePosted: May 1, 2024
Category: Show Booking
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Following up with music venues that do not respond to booking inquiries is an important part of the booking process. After all, persistence is key to landing the most gigs. Things do get a bit more complicated though when you are talking about sending a second cold pitch to a group of venues included in an Indie on the Move QuickPitch email. The first step is to remove the venues that did respond initially so those conversations can continue individually. Then once the venues list is updated, you can very easily add a relevant follow up message and new pitch name. You'll see we already took care of the proper formatting. This video will show you the rest of the process.
Posted: Nov 29, 2022
Category: Promotion
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**Guest post written by Cyber PR, originally featured on the Cyber PR Blog.
"The music publicity process for any band or artist – no matter how big or small – is very much the same. Of course, the size of the music blogs and other outlets in which you receive placements will vary dramatically. This is based on what style of music is hot at the moment, combined with many other factors including label, tour schedule, size of your online fan base, and the number of streams." View Full Article
Posted: Sep 7, 2021
Category: The Musician Business
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**Guest post written by Bruce Wawrzyniak, who runs Now Hear This, Inc. and www.InterviewTipsCourse.com.
"It has come to my attention that there’s a whole generation barely even using email...regardless of your age, if you think you’re missing out on opportunities, it might simply be because (gasp) you did send one email and then gave up, moved on, when you didn’t hear anything back. The simple fact is, if it’s important enough to you, a second email should be sent when sufficient time has gone by (in other words, not the next day) and that simple follow-up could make the difference in actually getting a response."
View Full ArticlePosted: Jan 21, 2020
Category: Show Booking
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**Guest post written by Tom Jordan, originally featured on The Legit Musician blog.
"You can make [booking shows] easier on yourself by using some effective strategies that help me book 200 shows a year. I pay my bills exclusively with music, and I’ll tell you how...If you’re prepared up front, you’ll avoid a lot of frustration. Preparation is important and makes a HUGE difference in outcomes."
View Full ArticlePosted: Apr 15, 2019
Category: Touring
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**Guest post written by Ellisa Sun, Jazz/Soul musician formerly based in San Francisco currently full-time RVing across the USA.
"100 days ago, me (Ellisa Sun) and my partner Ken Michienzi decided to leave our homes in Oakland, CA, purchase a used 30-foot Winnebago, and hit the road to play shows throughout the USA. Here’s what we’ve learned so far..."
View Full ArticlePosted: Aug 7, 2017
Category: Promotion
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**Guest post written by Michael Corcoran of musicSUBMIT.
"Let’s say you’ve reached out to a few college and internet radio stations with your music...and - gasp - the Radio Station actually replied to say they listened and really dug your stuff...You’re still a few steps away from actually getting the airplay you’ve been promised. If you neglect these final steps, don’t be surprised if your song never gets played on that station." View Full Article