Posted: Jul 19, 2022

Category: Marketing

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**Guest post written by Haley McCarthy of Bandzoogle.

 

"A landing page is the perfect combination of creativity and action, allowing you to gain more fans and build a lasting relationship...As a musician, you can cater to this part of the fan experience with well-crafted newsletters...To build your mailing list, you can create a custom landing page on your music website to capture fan emails. But what is a landing page and how do you encourage fans to sign up for your mailing list? Let’s explore how to use the email opt-in landing page to build your email list!"

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Posted: Jul 26, 2021

Category: Promotion

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**Guest post by Vince Martellacci of ForgeCollective.

"There are three main ways musicians can go about getting their music on playlists, ranging from old school to modern...They are: email outreach, digital submissions, and social media relationship-building...all three have their place, and all three work."

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Posted: Sep 24, 2019

Category: Marketing

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**This post originally appeared on the Disc Makers Blog for indie musicians by Randy Chertkow & Jason Feehan of MakingMoneyWithMusic.com. Reprinted with permission.

 

"Your best social media strategy is to entertain your fans throughout the year rather than just drop an album and disappear. Create a strategy to make your fans anticipate your every release — music, videos, merch, and more — and attract new fans in the process."

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Posted: Oct 8, 2018

Category: The Musician Business

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**Guest post written by Dan Miraldi, a Cleveland-born New York City-based rock and roller.

 

"As an indie musician, I have to balance being an artist and being a businessman. My inner businessman understands why it is not practical to release a full-length album...Regardless, I ignored this knowledge and chose to make an album - a full-length album."

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Posted: Oct 10, 2016

Category: Online Distribution

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**Guest post written by Corey Koehler, an indie singer-songwriter from Minnesota, as featured in his blog MusicGoat.com.

 

"Here’s the good news: These days if you want to sell music online it is pretty damn easy. You find a nice music distribution service, upload your songs and BAM… you are worldwide. Your music is blasted out all over the world in less than an hour. Here's the bummer..."

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Posted: Mar 28, 2016

Category: The Musician Business

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**Guest post written by Carlos A. Machado of Mystery Loves Company.

 

"With almost 200 shows and multiple music conferences in the past two years, Maddy and I have learned a ton about the current music industry. For those wanting a career as singer-songwriters, here are a two things we think are worth keeping in mind..."

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Posted: Feb 22, 2016

Category: Selling Music

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**Guest post written by Corey Koehler, an indie singer-songwriter from Minnesota, as featured in his blog MusicGoat.com.

 

"For the past 30-40 years musicians have been releasing albums. Many times the time between those albums was a year or more. Many bands and musicians these days still model their own release schedules after this same one. This is a mistake. These days you should be learning how to release a single and doing it often. Here's why..."

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